Viridian Rebrands as Planters Artificial
Updated on 10th Jun 2016 by Planters
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The artificial tree providers - formerly known as Viridian - are now rebranding within the Planters Group and will be known as Planters Artificial from now on. The original preserved plant company, Viridian, was acquired by the Planters Group in 1996, however, the subsidiary has recently undergone an extensive rebranding to more closely associate it with the mother company. David McBryde, the owner of both entities, feels that renaming Viridian is a sensible choice since the Planters brand is exceptionally strong within the region.

rebrand-viridian-oneArtificial greenery is rapidly gaining in popularity throughout the Middle East as it is self-sufficient; requiring no natural light, watering or maintenance and thereby keeping down costs while enhancing the interior aesthetics. Artificial Plant Walls are also becoming favourites within the region due to their distinctive, customisable look and their unique ability to incorporate greenery whilst maximising floor space.


                                           Artificial Plant wall at Dubai Media Incorporation

The re-branded Planters Artificial website is expected to launch in May. This site will remain separate from the Planters Group website, however, it will project the same clean and crisp aesthetic that is present on and will be optimised for mobiles and tablets. Additionally, some of the company's finest artificial projects will feature, including Dubai Mall, Mirdif City Centre, Grand Hyatt Dubai, Times Square Dubai, and the Rolls Royce showroom in Abu Dhabi.


                                Interior landscaping by Planters Artificial at KHDA in Dubai

The new website will clearly detail the tailored services provided by Planters Artificial: preserved palm trees, artificial plants and trees, and artificial Plantwalls. The official release of the Planters Artificial website will be announced by Planters once the rebranding process has been completed. To ensure you do not miss it, sign up to the mailing list below.

For more information on how Planters Artificial can enhance your interiors, please contact Ryan Ramos on +971 4 388 3283, email or visit

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